Episode 17: Defining a Patient Engagement Strategy
Stéphanie Beaureguard, Practice Lead at Bang the Table, and Geoff Wilson, Director of Community Engagement and Health Board Support at Nova Scotia Health Authority, come together to discuss how patient and public engagement in the health sector can be transformed by offering a dedicated portal for digital engagement.
This episode examines the Nova Scotia Health Authority’s engagement site Engage4Health, which launched in 2015, and discusses their evolving strategy and experience with patient engagement over the years. In Engage4Health’s first year, they engaged with roughly 1,000 people in 42 face-to-face meetings and received over 9,000 contacts of informed and engaged visitors in their online portal.
“It was really crucial that the engagement team had the ability to create, shape and respond to online interactions without needing to be dependent on our IT department for support. I think the ease of use of EngagementHQ, [and ability to] get the project up and running really quickly, was a key factor in our decision to use this particular platform.” – Geoff Wilson, Director of Community Engagement and Health Board Support at Nova Scotia Health Authority.
Tune in to learn more about developing an online engagement strategy in the health sector.
Duration: 22 mins